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101 flashcards
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Question
Answer
sales department
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Dział sprzedaży
price range
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Przedział cenowy
joint venture
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wspólne przedsięwzięcie
sales targets
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cele sprzedażowe
in order to
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w celu
world trade
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handel światowy
audience
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odbiorcy
free sample
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darmowa próbka
target group
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grupa docelowa (odbiorców produktu)
distribution channel
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kanał dystrybucyjny
competitive advantage
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przewaga konkurencyjna
trade fairs
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targi
market leader
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firma wiodąca
sales condition
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Warunki sprzedaży
brand loyalty
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lojalność wobec marki
marketing leader
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Lider marketingu
sales forecast
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prognoza sprzedaży
brand awareness
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świadomość marki
brand image
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wizerunek marki
advertising slogan
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slogan reklamowy
product features
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cechy produktu
advertising agency
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agencja reklamowa
product range
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Asortyment produktów
market survey
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Badanie rynku
price rise
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wzrost cen
market sector
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Sektor rynku
price promotion
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Promocja cen
convey
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doprowadzić
dilute the brand
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osłabić wizerunek firmy
global ambitions
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Globalne ambicje
low-cost countries
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krajów o niskich kosztach
inherited
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odziedziczony
mature market
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Dojrzały rynek
growth potential
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potencjał wzrostu
marketing campaign
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Kampania marketingowa
advantages and disadvantages
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Zalety i wady
traditional market
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tradycyjny rynek
competitive advantage
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przewaga konkurencyjna
laying the groundwork
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przygotować grunt
revenues
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przychody
marry tradition with modernity
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połączyć tradycje z nowoczesnością
quantity
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liczebność
distinction
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wyróżnienie
account for
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stanowić
fairly relentlessly
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dość bezlitośnie
luxury-goods company
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Firma luksusowo-towarowa
maintain
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utrzymać
luxury-goods makers
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Producenci wyrobów luksusowych
chairman
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przewodniczący
raw
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surowy
heritage
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dziedzictwo
product placement
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lokowanie produktu
marketing strategy
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strategia marketingowa
marketing plan
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plan marketingowy (w formie pisemnej)
market penetration
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penetracja rynku
market segmentation
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segmentacja rynku
growing market
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rozwijający się rynek
expanding market
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poszerzać rynek
developing market
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rozwijający się rynek
marketing mix
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miks marketingowy
target market
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rynek docelowy
brand identity
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tożsamość marki
questionnaire
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kwestionariusz
product portfolio
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Oferta produktów
declining market
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rynek schyłkowy
survey
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badanie/ankieta
brand extension
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rozszerzenie marki
product features
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cechy produktu
rival products
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konkurencyjne produkty
focus group
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badania fokusowe
customer retention
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zatrzymanie klientów
customer base
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baza klientów
customer profile
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profil klienta
market adaptation
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Dostosowanie rynku
SWOT analysis
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Analiza SWOT
brand positioning
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pozycjonowanie marki
STEP analysis
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Analiza STEP
firmly
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stanowczo
anchored
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zakotwiczone
headquarter
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główna siedziba
distributor
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dystrybutor
internationalise a brand
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Umiędzynarodowić markę
market sector
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Sektor rynku
wholesaler
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hurtownik
drawbacks
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wady
discerning
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wnikliwy / wymagający
international market
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rynek międzynarodowy
domestic market
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Rynek krajowy
market research
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badania rynku
bring out a product
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wprowadzić produkt na rynek
withdraw a product
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wycofać produkt
introduce a product
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wprowadzenie produktu
launch a product
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wydać produkt
worldwide market
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rynek ogólnoświatowy
retailer
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detalista
market niche
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nisza rynkowa
exporter
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eksporter
discount
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obniżka
overseas market
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rynku zagranicznym
chief executive officer (CEO)
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dyrektor naczelny (CEO)
redwood
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sekwoja
Create flashcards
angielski
See related flashcards:
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breed crime
/english economy vocabulary.
angielskie słowka religia
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system polityczny wielkiej brytanii
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Imiona angielskie męskie
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NF - The Search
Мой урок
Мой урок
Мой урок
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