Generation XY p8/9

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Question English Answer English
babyboom
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a period during which there is a big increase in the number of births, especially used to refer to the period in the UK and US between approximately 1945 and 1965
endorse
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to appear in an advertisement saying that you use and like a product
brand-conscious
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aware of popular brands and wanting to buy particular brands rather than others
slick
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very stylish
campaign
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a long period of advertising
homogenous
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all the same (used to describe a group)
over
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finished; no longer fashionable
tagline
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a sentence like a slogan used in advertising
irony
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akind of humour where the meaning is hidden
to shape tastes
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to create/change consumer interests

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