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Question
Answer
marka
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brand
markowe towary/produkty
start learning
branded goods/products
Surowce/ towary
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commodities
towaroznawstwo
start learning
commodity science
biznes
start learning
business
ekonomia
start learning
economics
gospodarka
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economy
ekonomiczny
start learning
economic
ekonomiczny / oszczędny
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economical
przemysł
start learning
industry
przemysł
start learning
industry
produkować
start learning
produce
produkcja/produkować
start learning
manufacture
segmentacja rynku
start learning
market segmentation
ekskluzywny (rynek)
start learning
upmarket
średni rynek
start learning
mid market
oszczędny/niski
start learning
economy/budget
pozycjonowanie produktu
start learning
product positioning
wprowadzić nowy produkt na rynek
start learning
launch a new product
wizerunek marki
start learning
brand image
postrzegać
start learning
perceive
postrzeganie
start learning
perception
szeroka gama produktów
start learning
broad product range
rynek docelowy
start learning
target market
reklama
start learning
advertising
reklama
start learning
advertisement
reklama (spot reklamowy)
start learning
commercial
poprzeć produkt (reklamować)
start learning
to endorse a product
poparcie
start learning
endorsement
rozciąganie marki
start learning
brand stretching
zachować
start learning
retain
luksusowy
exclusivity, top quality, cutting edge, sophisticated design, up-market
start learning
luxuary
ma kluczowe znaczenie dla
is key to
start learning
is central to
siedziba
Head office
start learning
headquarters
wnikliwy
start learning
discerning
wymagający
start learning
demanding
surowce
start learning
raw materials
kampania reklamowa
start learning
advertising campaign
rzeczywisty
start learning
actual
real, genuine
prezes
start learning
chairman
CEO (dyrektor generalny)
start learning
CEO (Chief Executive Officer)
zawzięcie, wytrwale
start learning
relentlessly
persistently
rozcieńczać, rozwadniać
start learning
dilute
przychód
start learning
revenue
dochód
start learning
income
zyski
start learning
gains, earnings, profits
straty
start learning
losses
stanowić / odpowiadać za jakąś ilość, część
start learning
account for
utrzymać
start learning
maintain
przewaga konkurencyjna
start learning
competetive advantage
branża
start learning
trade
łańcuch dostaw
start learning
supply chain
wysłać zamówienie
start learning
to ship an order
złożyć zamówienie
start learning
place an order
zwrot
start learning
refund
pokwitowanie
start learning
receipt
związki chemiczne
start learning
chemical copounds
plan biznesowy
start learning
business plan
wizerunek marki
start learning
brand image
świadomość marki
start learning
brand awareness
statystyka zbytu
start learning
sales figures
Przedział cenowy
start learning
price range
umiędzynarodowić
start learning
to internationalize
przeszkoda
start learning
obstacle
stanowić problem
start learning
pose a problem
wyceniać
start learning
pricing
brać pod uwagę
start learning
take into consideration
podatek/podatki
start learning
tax/taxes
opłata celna
start learning
customs duty
podatek akcyzowy
start learning
excise duty
iść globalnie
start learning
to go global
higieny osobistej
start learning
personal care
portfolio produktu
start learning
product portfolio
zamierza
start learning
intends to
miejski
start learning
urban
wiejski
start learning
rural
kluczowe cechy
start learning
key features
zapach, zapach
start learning
scent, fragrance
apelujący
start learning
appeling to woman
opakowanie
start learning
packaging
cena detaliczna
start learning
retail price
bezcłowy
start learning
duty-free
zmysłowy
start learning
sensual
wyrafinowany, wyszukany
start learning
sophisticated
ponętny, urzekający
start learning
alluring
czarujący
start learning
glamorous
cytat
start learning
quotation / quote
odporny, wytrzymały
start learning
resilient
spisać protokół (ze spotkania), sprawozdanie, streszczenie
start learning
take minutes of a meeting
prostokątny
start learning
rectangular
kwadratowy
start learning
square
okrągły
start learning
round
trójkątny
start learning
triangular
owalny
start learning
oval
nieregularny
start learning
irregular
szczupły smukły
start learning
slim, slender
grubawy
start learning
bulky
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