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Question
Answer
do celu
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to target
rynek docelowy
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target market
grupa docelowa
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a target group
telewizja dzienna
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daytime television
wyobrażać sobie
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visualise
cele
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objectives
wynagrodzenie
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consideration
unikalny punkt sprzedaży
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unique selling point
zgodny, spójny
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consistent
strategia cenowa premium
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premium pricing strategy
wyróżnia się na tle konkurencji
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differentaite itself from competitors
wola
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willigness
ceny penetracji
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penetration pricing
przeglądanie cen
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skimming pricing
warstwa po warstwie
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layer by layer
udział w rynku
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market share
początkowa wysoka cena
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initial high price
zgubić zyski
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skim profits
użytkownicy końcowi
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end users
kanał dystrybucji
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channel of distribution
w sklepie
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in-store
zmienne kontrolowane
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controllable variables
rynek masowy
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mass-market
długodystansowy kierowca ciężarówki
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long distance lorry drivera
pośrednicy
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intermediaries
Zakłady produkcyjne
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production facilities
podziały
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divisions
nisza
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niche
człon
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segment
produkt towarowy
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commodity product
produkt stylu życia
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a lifestyle product
wrażliwy na cenę
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price sensitive
spadek popytu
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drop in demand
marża zysku
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profit margin
ulotki
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leaflets
zerowac na kims
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to endorse
poparcie przez gwiazde
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endorsment
stopień, rozmiar
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extent
poruszać
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to tackle
łańcuch dostaw
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supply chain
przeciwstawić się
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contary to
W odróżnieniu
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in contrast to
przeciwny do
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opposite to
jednakże
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however
ma niekorzystny wpływ
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it has adverse effect
w końcu / wreszcie
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finally
ostatecznie / w końcu
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eventually
na koniec / wreszcie
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lastly
wreszcie / nareszcie
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at last
jednocześnie
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simultaneously
następnie
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subsequently
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