angielski4

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Question English Answer English
Marketing campaign
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an organized course of action to promote and sell a product or service
Marketing budget
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An estimated projection of costs required to promote a business' products or services
Market leader
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the company that sells most of a product or service in a particular market
Market survey
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an examination of what people want to buy, how to communicate with them through advertising, what competitors are doing, etc.:
Market sector
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a part of an industry, or a group of customers, products, etc. that are similar in some way
Product range
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all the types of products that a company or store sells
Product features
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selling point
Product launch
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bring out a product
Advertising agency
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a company that produces advertisements
Advertising slogan
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a short easily remembered phrase used to in adverisement
Brand awareness
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the degree to which people are familiar with or prefer a particular brand
Brand loyalty
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the habit of always buying a product with the same name, made by the same company
Brand image
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a set of features and ideas that customers connect in their minds with a particular product or brand
Sales figures
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the value or amount of the total sales of an industry's or company's products for a particular period
Sales forecast
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the value or amount of the total sales of an industry's or company's products for a particular period
Sales target
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a fixed amount of sales that a person or organization wants to achieve
Price promotion
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sales promotion based on a price discount offer
Price rise
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chance price to be higher
Price range
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the range of prices at which similar products or services are sold
Impressive
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powerful, influential
Competitive
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willing to opose
Successful
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fortunate
Report
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to give a description of something or information about it to someone
Thorough
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all-encompassing
Global
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worldwide
Global campaign
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a planned group of especially political, business, or military activities that areintended to achieve a particular aim
Marketing environment
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everything that a company must consider when it is developing new products and deciding how to present them to customers, for example how much people will bewilling to spend, whether other companies are selling the same product, etc.:

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