vocabulary 2

 0    87 flashcards    elayneferreira
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Question English
Answer English

level of consumer conscientiousness of a company
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brand awareness

Search engine optimization

Revelation of something secret
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Exposure

Potential customers
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Prospects

move from a lower to a higher place or position
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boost

classification or ranking of something
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rating

became or made smaller in size or amount
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shrank

dazed and weakened as from lack of sleep
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groggy

every part of a particular area
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Throughout

Perceive

market

part of market
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Target market

differentiation
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usp

point to start profit
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break even point

money to run a business
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cash flow

all values of ssles
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gross

value of sales minus taxes
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net

customized
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Taylor

a proportionate saving in costs gained by an increased level of production
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economy of scale

the composition of a particular human population.
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demography

operating costs, fixed costs, expenses "subtract your overhead from the gross income"

the amount of money taken by a business in a particular period.
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turnover

peculiar

media whirlwind
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intense media coverage

housewarming party
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party after move to a new house

keep something in good condition
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maintenance and upkeep

procedure takes 4 hours
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official way of doing something

used for medical operation

different from each other

for the record
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you want them to remember

counterpart
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the same purpose as another one in a different place

give up

this vocabulary might be a bit challenging for...
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the record

my ... at GV also teaches a business course. therefore we do the same job for different companies.
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counterpart

the age of each participant... from person to person
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varies

To determine a commercial sequence
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storyboard

Ronaldo did a lot of ... for companies looking to increase their brand image
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endorsement

narration in a commercial
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voiceover

point of sale
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marketing in the store

mouth watering
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wanna eat

Big Advertise hotel and restaurant
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billboard

Actor use a product in a movie
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product placement

song in a commercial
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jingle

this song is difficult to forget. it is...
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catchy

word of mouth
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Advertising done by clients.

... an add in the newspaper and ... a commercial ommitted tv
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run / air

challenge

thrist-quenching
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this juice is...

time bought on tv
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a spot

the sale of good to ultimate consumers

To add to

the most important part of something
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center piece

Advertise reaction to something

national anthem
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song of a country

stand with
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To support

company out of a country

generic product

brand streching
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company create new products

the most important store
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flagship

always buy the same product
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loyalty

how well the customers know the brand
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brand awareness or recognition

a brand launch a new product
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brand stretching

introduction of a product to the market
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launch

the set of product made by a company
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range

product used in film
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placement

best quality
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top of range

retail value
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cost

trending

long time sucess brand

brand value
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price to use brand names

expensive

fashionable
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fashion

customized


regard

opposite of wide

width

a section of a market or industry

economy of scale
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saving money by producing goods on large quantities

broad scope
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wide range

chased

market leader
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with the largest market share

market challenger
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with de second largest market share

market follower
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that is not a threat to the leader

market nice
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that focuses on a small segment of marketing

competition
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fierce

respond...(prep)
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to/with


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